The World According to Boyar Podcast
Season 2 Episode 11:
From Records to Radio: Bill Wilson’s Journey to Landing a Digital Media Empire
April 30, 2024
Bill Wilson’s rise from a data-driven marketer at Arista Records to helming a digital-first local media empire
Research discussed in podcast interview: https://boyarresearch.substack.com/p/opportunity-march-2024
Boyar Research
Opportunity: March 2024
March 27, 2024
A Digital Media Company That Has Undergone a Successful Transformation
Townsquare was selected by Boyar Research as their March 2024 “Opportunity Pick” with an intrinsic value of $25.30 per share, noted as a successful business transformation that has been overlooked by investors.
Credit: Boyar Research
https://boyarresearch.substack.com/p/opportunity-march-2024
Radio Ink
Radio’s Premier Management & Marketing Magazine – VOL. XXXVII
January 10, 2022
Radio Executive of the Year – Bill Wilson
With a focus on moving the company more into the digital space since he became CEO in 2018, Bill Wilson has transformed Townsquare Media into a “Digital First” company. But that does not mean radio is not an important part of the Townsquare transfor-mation.
Actually, it’s quite the opposite. Wilson knows advertising dollars are moving into the digital space like a speeding bullet, and to capture that money, he wants his company to be the biggest digital player in all of Townsquare’s local markets. Radio is crucial to that transformation. 2021 was an excellent year for Townsquare Media, with digital being a big part of its 2021 success.
Here’s our interview with our 2021 Radio Executive of the Year, Townsquare Media CEO Bill Wilson.
Click here to view complete cover story.
The Local Marketing Trends Podcast
Episode 53: Radio’s Digital Mojo
August 9, 2021
One company has become the radio industry’s North Star
Radio groups have been reporting stellar results for digital sales in the first half of 2021. Could the industry have finally gotten its digital mojo? Hosts Gordon & Corey discuss the five-year turnaround, and how one company has become the radio industry’s North Star. This podcast features an interview with Bill Wilson, CEO of Townsquare Media.